Tien Phuoc Group Rebranding

Tien Phuoc Group, also known as, TPG, is a Vietnamese real estate and commercial developer. The group has been around for more than a decade and are looking for a brand refresh to align to it’s new vision and goals for the future. The brand’s new proposition of ‘Influencing Future Generations’ guided the new logo and graphics.
Client: Tien Phuoc Group
Copywriting: Dom Mason
Images: Getty
Art direction & design: Yvonne Chew









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